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2023

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CCTV's Frontline Focus — An Interview with Zhang Mengqiang, Founder of Guangdong Shunde DADIYUAN New Materials Co., Ltd.


CCTV's Frontline Focus — An Interview with Zhang Mengqiang, Founder of Guangdong Shunde DADIYUAN New Materials Co., Ltd.

Self Visiting Zhang Mengqiang, Founder of DADIYUAN New Materials Co., Ltd. in Shunde, Guangdong

 

Two Since the 11th century, our country has experienced rapid economic growth, swift technological advancements, and a significant improvement in people's living standards. But "technology" is The double-edged sword, Ke Technology While improving human living conditions, it has also led to air pollution, ecological environmental contamination, and other issues that pose risks to human health. Infringement. When "Green "Eco-friendly" has become the dominant theme of our time, as exemplified by Guangdong Shunde DADIYUAN New Materials Co., Ltd. (hereinafter referred to as Shunde Dadiyuan). Founder of Geo-Advanced Materials A group of ambitious individuals, led by Zhang Mengqiang, bravely stepped forward to take up the torch of their era, tirelessly dedicating themselves to their work. Only For Stay true to your core values and lend a helping hand in advancing China's environmental cause. From the enterprise Create From its inception, Zhang Mengqiang has consistently upheld the business philosophy of "technological innovation and relentless progress," striving to create a green and sustainable environment. The target objective is 己 Ren has been deeply committed to China's "oil-to-water" transformation in the coatings industry. After years of relentless dedication and progress, Shunde DADIYUAN New Materials has now successfully developed… The company has grown into a leader in specialized research and development, offering high-end water-based insulation materials and solvent-free insulation solutions. A high-tech enterprise specializing in paint production, with independent… Intellectual Property Brand DRD   "DADIYUAN" holds multiple invention patents for water-based polymer materials and was awarded the "Insulating Material" title in 2017. Member enterprises of the National Standards Committee and the National Insulating Materials Association; 201 Achieved the U.S. UL180 (Class H) insulation rating after 8 years. Moreover, Shunde DADIYUAN New Materials has also earned third place multiple times while participating in the 5th, 6th, and 7th Innovation and Entrepreneurship Competitions. Wait Award, Second Class Awards and honors include winning the second prize at the 2018 "Entrepreneurial Shunde" Shunde Youth Innovation and Entrepreneurship Awards, as well as being recognized as the most promising investment opportunity. Potential Award; In 2019, it was honored as a National High-Tech Enterprise; in 2022, it received UL155/F-class product insulation system certification from the U.S. Certificate E364920); in the same year, DRD DADIYUAN brand water-based insulating paint was honored as a "Guangdong Province Famous and High-Tech Product." In Shunde DADIYUAN New Materials has earned numerous accolades, and its founder, Zhang Mengqiang, has naturally been appointed as the editor of the "National Insulating Materials Standard." Approximate Current member of the Technical Committee on Standardization, and was invited on May 15, 2023, to appear on the "Credit China" segment of CCTV. Visit. Stand Keeping pace with the times and advancing alongside industry progress—during an exclusive interview for this segment, Zhang Mengqiang, a witness to the industry's evolution, said sincerely: Way : "Lucid waters and lush mountains are invaluable assets—and they also serve as a protective moat for people's health. We’re proud that Shunde DADIYUAN New Materials has established itself firmly in..." Here, For Contributing to the industry. But environmental protection is never a quick-fix endeavor—instead, we’ll continue to lead the way, steadily striving to elevate industry standards. Development, "To safeguard and improve the ecological environment while protecting people's health."

Deep focus, laying the foundation for a thriving enterprise in tune with the times.

“ Hundred "The tree that is surrounded begins with a tiny sprout; the journey of ten thousand miles starts with a single step." In 1996, the spring breeze of reform and opening-up swept across the entire nation. Carrying reason Want Zhang Mengqiang traveled alone to Guangzhou and successfully joined the Kelon Group. At his workplace, he has always remained steadfast, leaving his mark with every step he takes. Implement a hands-on approach Real Our work philosophy revolves around continuously honing our skills and enhancing our capabilities. After seven steady and diligent years, we’ve firmly established ourselves as a leader in the industry.   Zhang Mengqiang, the Outstanding One At In 2003, he resolutely left his job and joined the China Resources Coatings Group. In 2004, he entered the insulation varnish industry. Industry, A completely new industry, a fresh direction—while bringing Zhang Mengqiang limitless new opportunities, it also comes with plenty of challenges and faces some… Can The insulation paint project stalled for several years due to the influence of resistance factors, making little progress in the meantime. That is, until 2007, when it became clear that the initial obstacles— With Since While his peers in the insulating varnish industry have already pushed their output value to 200 million, Zhang Mengqiang firmly resolved that he would absolutely excel in this field. Thing  。

The two layers of lacquer

From abundance to precision—it’s easier said than done. Despite the constant mockery from his peers, Zhang Mengqiang never took it to heart. All he knew was that success or failure could only be determined by taking action. In 2009, he founded Shunde DADIYUAN New Materials and officially registered the "DRD DADIYUAN" brand. He assembled a highly efficient, knowledge-driven technical team dedicated to pioneering research in water-based resins and waterborne insulating paints. Moreover, the company has firmly committed to making its water-based products entirely eco-friendly—a strategic goal that will guide DADIYUAN’s long-term vision and growth.  

History After years of persistent effort and relentless experimentation, we continuously refined and optimized our process. In 2012, the first-generation water-based insulating paint product was officially launched. Insulation The two layers of漆 Big It functions as both insulation and thermal conductivity; water-based insulating paint replaces traditional oil-based insulating paints by using tap water instead of volatile organic solvents. In addition to water-based insulating paint's two key functional advantages, it also offers distinct benefits in terms of safety, environmental friendliness, and health. 。

Do your best The advantages of water-based solutions are clear, yet people’s mindsets remain stubbornly resistant to change. The public continues to favor oil-based insulating paints, despite Zhang Mengqiang going all out—explaining the science behind it, conducting rigorous tests, and even guiding customers through the entire R&D and production process of water-based insulators. Still, most clients remain skeptical. Wait-and-see attitude   After continuous efforts, in 2014, Shunde DADIYUAN New Materials reached a preliminary cooperation agreement with Gree. 2015 Year , The company’s products have been continuously refined and improved, gradually earning the support of an ever-growing number of users. The Tianjin massive explosion incident occurred in the same year.   Lead Move It captures everyone's hearts and also prompts the market to shift toward water-based insulating paints. In 2016, Shunde DADIYUAN New Materials took the lead nationwide   Will pure Alive The state-of-the-art water-based insulating paint product has been launched onto the market, setting a new industry benchmark and positioning the company as a trailblazer in the sector.

“The world is a grand stage—everyone plays a supporting role. If you want to be the lead, you’ll need to put in 10,000 times more effort than others,” Zhang Mengqiang said earnestly, living by these words himself. Just like his passion for mountain climbing, there’s no true endpoint on the journey of conquering towering peaks, solving complex puzzles, or relentlessly pursuing excellence. Looking back at his past and staying grounded in the present, he feels profoundly grateful for the opportunity to join the science park. It was here, amid isolation and uncertainty about the future, that he managed to hold fast to his ideals—and stay true to his original aspirations.

 

Uphold quality, build excellence by leveraging our strengths.

Driven by relentless innovation and a commitment to continuous improvement, Shunde DADIYUAN New Materials has firmly established itself as an industry leader. The company’s ability to consistently set new benchmarks in the sector stems from its unwavering dedication to independent research and development, as well as its relentless pursuit of innovation. To date, Shunde DADIYUAN New Materials has successfully developed a range of cutting-edge products, including low-carbon primary insulation coatings for enamelled wires, electromagnetic wires, and glass-fibre-wrapped wires—ideal for applications in motors, current transformers, and power transformers. Additionally, the company offers low-carbon secondary insulation coatings tailored for casting and coating applications in electronic transformers and PCB control boards, along with eco-friendly UV-resistant three-in-one coatings. These innovative solutions are widely adopted across key industries such as new-energy vehicles, intelligent robotics, aerospace, rail transportation (including high-speed trains and subways), wind and nuclear power, energy storage systems, and advanced thermal management systems—including thermal conductive coatings used in electrical insulation and heat dissipation.

Among them, Environmentally friendly, odorless insulation varnish features benzene-free, low-VOC content, flame retardancy, explosion-proof properties, and exceptional adhesion—making it widely applicable. At Each Specializing in medium- to large-sized explosion-proof motors, new-energy motors, servo motors, and other fields; the environmentally friendly water-based insulating varnish boasts exceptionally low carbon content. Featuring a ring Protect, Advantages such as low VOC emissions, heat resistance, moisture resistance, rust prevention, and excellent fastening performance make it widely suitable for various fractional-horsepower motors and micro-electric devices. Machine, With and in fields such as electronic transformers and ballasts; the water-based glass-fiber-wrapped wire insulation coating is a domestic first, boasting high insulation performance, Four Featuring advantages such as high tensile strength (up to 30% elongation without cracking), excellent flexibility, and resistance to paint peeling, it is suitable for a wide range of applications involving wire-wrapped copper, aluminum electromagnetic wires, and more. Surface; the water-based varnish for enameled wire offers 30% elongation, 1 d., The advantageous features of 30-minute heat treatment at 220℃—it prevents cracking and peeling of the paint. Capable of being applied to various applications such as enamel-coated copper and aluminum electromagnetic round and flat wires, as well as electrical insulation coatings. 。

Additionally , Shunde DADIYUAN New Materials Institute has developed and launched a water-based three-in-one coating, designed to protect the circuit boards of various electronic products. Coating protection Apparently, This coating can significantly reduce organic pollutant levels across most industries, and once cured, it effectively prevents moisture, corrosion, and salt spray damage. Can Enough Effectively enhances product quality, extends service life, ensures product safety performance, and reduces costly maintenance and upkeep expenses.

Zhang Mengqiang approaches product updates and iterations every day with a fresh, innovative mindset. Zhang Mengqiang openly admits that he almost always Sky City Consider how businesses should navigate the situation if new products emerge to replace water-based paint offerings. This involves ongoing discussions and the R&D process. China , He understands. Indeed, the development of water-based paint products is, in fact, a focus on researching and developing water-based insulating resins—clearly aligning with the ever-evolving trends of our time. Go out New, As long as we consistently uphold quality and stay committed to innovation, our products will remain irreplaceable.

Submit And Product quality, Zhang Mengqiang firmly stated, is the lifeblood of a company’s development—and also embodies the spirit of craftsmanship in the new era. Now. Smooth DADIYUAN New Materials not only boasts a highly skilled and innovation-driven R&D team, but also a dynamic, experienced workforce. Our after-sales service team is fully responsible for both product research and development as well as post-sale support, while the team also boasts comprehensive manufacturing processes and deep expertise in our products.   Of the Focusing on attitude, we meticulously craft every detail to deliver the most perfect product and superior quality.

Carrying this Taking responsibility, leveraging strengths, and upholding quality—Shunde DADIYUAN New Materials consistently delivers premium products, collaborating closely with Guangdong Xinbao Electric Appliances and Guangdong Kaiheng. Motor Co., Ltd., Nidec, Foshan Shunde Jintaidesheng Motor Co., Ltd., and Guangdong Daming Enterprise Group Co., Ltd., Xiangyang CRRC Electric Machine Technology Co., Ltd., Yuchai Xinlan New Energy Power Technology Co., Ltd., and Anhui Wannan Electric Motor Share Co., Ltd. Department, Shenyang Xinsong Digital Drive Co., Ltd., Zhuhai Tongde Electrical Equipment Co., Ltd., and Hunan Longdesheng Mechanical & Electrical Technology Co., Ltd. Limited Public Company, Guangdong Jiahe Weite Motor Co., Ltd., Guangdong Shunde Mingte Electric Co., Ltd., Guangzhou Tianshun Electrical Equipment Co., Limited Public Department, Hunan Piaofeng Electric Co., Ltd., Jiangsu Yuheng Electric Co., Ltd., as well as Shunte Electric, Midea, Gree, and Haier,   Haier, Siemens, Samsung, Electrolux, and other major domestic and international companies have established long-term, stable direct or indirect partnerships. 。

 

Embarking on the journey, holding onto our original aspirations, and stepping into the future.

2 Since 2004, the EU has banned the production, sale, and use of oil-based paints. This clearly highlights the environmental and health risks associated with oil-based paints. Damage, But Nevertheless, there is still a long way to go in promoting the use of water-based paints over oil-based ones domestically, as well as raising awareness about their benefits. In recent years, as people Concern for the protection of the environment and survival Recognize The emphasis on improvement, coupled with the promotion of public health, comes as the nation works to reduce carbon emissions and achieve its "Dual Carbon" strategic goals. Label Of the The implementation of China's "oil-to-water" transition has been accelerated, putting the process on the fast track.

As an industry leader, Shunde DADIYUAN New Materials has, since its inception, consistently focused on the principles of "Professionalism, Innovation, Collaboration, and Mutual Success." Strive with determination Oar Competing for leadership. Moving forward, Shunde DADIYUAN New Materials will continue to adapt more effectively to evolving market and consumer demands. Step-by-Step Innovation Premium-quality solutions dedicated to driving energy conservation and emission reduction across industries, empowering the nation’s dual-carbon strategy.

Foot Step Measuring our ideals, we strive to forge greatness. We believe that under the leadership of Zhang Mengqiang, Shunde DADIYUAN New Materials will once again reach new heights. Pioneering new ground once again, the full-scale implementation of China's oil-to-water project in the insulation paint industry is expected to happen very soon. 。